Guangzhou shoe to spring to find a market for children's shoes into a blue ocean market

As the three most important production base of domestic shoes Quanzhou, has been also an important cluster in domestic shoes, industrial base and market networks have formed their own scale, and the support here is one of the important factors Quanzhou shoes brand grow has a strong dealer groups.Recently, there are shoes brand from Guangzhou to order directly open in Quanzhou, its purpose is the fancy of a strong sales force in Quanzhou. Lin Zhaoyang, hot dogs Garments Co., Ltd., director of marketing, said, as we all know, Quanzhou, Fujian Province, Wenzhou, Zhejiang, Guangdong Guangzhou is called China's three major shoe.Compared to the other two places, Guangzhou's advantage lies in research and development and trend information collection, in product development, design and production, Guangzhou has been the forefront of fashion, Quanzhou shoes advantage lies in its powerful marketing and the ability to build a brand.This time, they will be ordering on Quanzhou took a fancy has a strong distribution team, I hope more exchanges and cooperation with enterprises in Quanzhou to Guangzhou fashion Jinjiang sales model, collision a new spark. Lin Zhaoyang introduced, Guangzhou has developed the fashion industry, the body in which they will also be a fashion product positioning development.With more and more 80 "Consumers parents, consumer attitudes and brand awareness has come to dominate the shoes market demand toward fashion, the development of high-end fashion selling point will be the new growth point of the children's shoes consumption. Child, parents are '80 ', compared to the previous generation of people, their age, their parents in the fashion of pursuit, they dressed themselves and their loved ones, and even home decoration would like to pursue fashion taste.Therefore, children's shoes is not not fashion, the opposite fashion or is it one of the future trends, plenty of room! "he said.Quanzhou enterprises have rich experience in the market, their company has R & D and production advantages, believe that the complementarity of the two can create tremendous value. ;, Large base of cooperation into a trend of year-round flying, general manager of planning company serving Quanzhou shoes industry Zhuangfei Yang told reporters that the three regional children's shoes industry development in Quanzhou, Wenzhou, Guangzhou also formed their own characteristics.Quanzhou children's shoes main advantage is that sports shoes, children's shoes in Wenzhou of advantage lies shoes, children's shoes in Guangzhou comprehensive point of view, in the manufacturing and design of products will be more upscale and stylish some.Another obvious advantage of Quanzhou shoes sales force experienced strong foundation in this regard is the relative lack of children's shoes in Wenzhou and Guangzhou, Guangzhou shoes brand if you want to cross the area bigger and grown into a national brand, and then find Quanzhou enterprise cooperation is the ideal choice.In his view, the three children's shoes based enterprises have their own advantages, among enterprises actively seek exchanges and cooperation, is a very good thing, in shoes market status quo is no absolute leading brands today, who can take the initiative even vertical means that he will be the first-base occupies more resources advantage. In fact, inter-regional cooperation between enterprises in recent years, three children's shoes base being formed trend.